PHOTOS & VIDEO: Don the Beachcomber launches Morgan’s Cove speakeasy in Tampa

PHOTOS & VIDEO: Don the Beachcomber launches Morgan's Cove speakeasy in Tampa

The revival of the iconic Don the Beachcomber brand has entered a new chapter with the opening of the first Gantt Reserve Collection bar in downtown Tampa. A sneak preview of the Morgan’s Cove speakeasy was held July 13, with the official public opening announced July 18. The hidden door swings open daily at 4 p.m.

Don the Beachcomber presents Morgan's Cove

More below: Speakeasy celebrates Tampa’s pirate past
LIVE REVIEW: The experience | The cocktails | The menu

Tampa-based 23 Restaurant Services launched its first Don the Beachcomber venue in February in nearby Madeira Beach, a full-service 250-seat restaurant with South Seas decor and many traditional Tiki flourishes. It’s tucked into the Cambria Hotel, just a few blocks from picturesque Gulf of Mexico beaches in tourist-friendly southwest Florida.
* Previous coverage: Don the Beachcomber grand opening in Florida is a smashing success

Another large restaurant – considered to be the brand’s flagship – is in the works for Hamlin, near Disney World in Central Florida. This ambitious, ground-up buildout is not expected to be finished until next summer. Other restaurant locations are planned, but in an effort to expand the brand in a quicker (and less costly) manner, 23 Restaurant Services announced a creative new “brand within a brand” concept in April.
* Previous coverage: Don the Beachcomber announces new bar concept, three upcoming locations in Florida

The revival of the Don the Beachcomber restaurant concept was kicked off in Madeira Beach in February 2024 by 23 Restaurant Services. (Official photos)
The revival of the Don the Beachcomber restaurant concept was kicked off in Madeira Beach in February 2024 by 23 Restaurant Services. (Official photos)

Gantt Reserve Collection bars will be much smaller, concentrating on elevated cocktails and immersive decor. The themes will vary based on location, but all will try to maintain the high standards established by Donn Beach (born Ernest Raymond Gantt), when he created the world’s first Tiki bar as a speakeasy in 1932.

Indeed, it didn’t take long to get Morgan’s Cove up and running in just three months after the announcement. There are many reasons for this, which we’ll detail below. The next Gantt Reserve Collection bar won’t be open until early 2025.

Marc Brown, president of 23 Restaurant Services, says he hopes to open the yet-to-be-named speakeasy-style bar in February in a space adjacent to the company’s Ford’s Garage restaurant in Plantation, west of Fort Lauderdale. There will also be a speakeasy located inside the Hamlin restaurant, a tribute to Donn Beach’s original Dagger Bar.
* Previous coverage: Upcoming South Florida location uncovered

Marc Brown (left), the 23 Restaurant Services president, welcomes designer Daniel "Tiki Diablo" Gallardo to the sneak preview party on July 13. Gallardo and his team created a spectacularly immersive space. (Photos by Hurricane Hayward)
Marc Brown (left), the 23 Restaurant Services president, welcomes designer Daniel “Tiki Diablo” Gallardo to the sneak preview party on July 13. Gallardo and his team created a spectacularly immersive space. (Photos by Hurricane Hayward)

We were privileged to attend a sneak preview of the Tampa bar on July 13. Mahalo to Brown and his team for the exquisite hospitality. Following is a comprehensive recap.

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Minimalist Tiki

LIVE COVERAGE & REVIEW: Don the Beachcomber grand opening in Florida is a smashing success

LIVE COVERAGE & REVIEW: Don the Beachcomber grand opening in Florida is a smashing success

If there were any doubts that the inaugural “next gen” Don the Beachcomber restaurant and tropical bar would not live up to the high standards of its namesake, they were quickly put to rest during last week’s grand opening in Madeira Beach on Florida’s southwest Gulf Coast.

Don the Beachcomber in Madeira Beach looked immaculate before opening to the public at 11 a.m. on Feb. 23 (left). By the evening, nearly every indoor seat was filled. (Photos by Hurricane Hayward)
Don the Beachcomber in Madeira Beach looked immaculate before opening to the public at 11 a.m. on Feb. 23 (left). By the evening, nearly every indoor seat was filled. (Photos by Hurricane Hayward)

In-depth coverage below
* Menus and overview: Cocktails | Food
* Decor, music & more | Tips and guidance
Bonus cocktail recipe below: Doctor Funk
Previous: Revived Don the Beachcomber brand opens first location in southwest Florida
BREAKING NEWS: Don the Beachcomber announces new bar concept, three upcoming locations in Florida (April 2024)

The first location in a planned national rollout of escapist establishments inspired by the founding father of faux Polynesian cocktails opened to the public on Friday, Feb. 23, after three days of private parties for friends, family and VIPs. Owned and operated by Tampa- based 23 Restaurant Services, the vast 298-capacity restaurant was firing on all cylinders from the get-go.

“We are thrilled with our opening weekend, starting with a largely attended VIP party on Thursday evening,” Marc Brown, president of 23 Restaurant Services, said via email Monday. “We had over 1,200 guests join us Friday through Sunday.”

“We continue to be so excited to be a part of this community and look forward to sharing our amazing vibe and delicious food and drinks with you all,” he said, noting the huge social media reaction and “overwhelmingly positive” reviews.

The vintage booths at Don the Beachcomber in Madeira Beach, seen before the grand opening on Feb. 23, were designed by Tiki Diablo with contributions from others in the Tiki community. (Photo by Hurricane Hayward)
The vintage booths at Don the Beachcomber in Madeira Beach, seen before the grand opening on Feb. 23, were designed by Tiki Diablo with contributions from others in the Tiki community. (Photo by Hurricane Hayward)

We attended Thursday’s pre-opening party as well as lunch and dinner seatings during Friday’s service, witnessing a nearly flawless launch by every measurable standard. The well-trained staff of managers, greeters, servers, food-runners, bussers, and bartenders operated like a well-oiled machine. And if there were any culinary or mixological misfires from the kitchen or bar, they were few and far between.

When we arrived late for the first official dinner service, all but one of the 20 tables and booths inside the highly immersive restaurant was full, and all of the 30 or so bar seats were taken. On the patio under a large thatched roof, at least a third of the tables were full despite a steady drizzle. Our Uber driver said he had been taking passengers there all day.

Customers were three deep at the bar for hours during the peak of service, beverage director Marie King told us later. “It was a good night.” And the crowds kept coming. The restaurant was just as packed when we left hours later, around 10 p.m.

The outdoor patio at Don the Beachcomber in Madeira Beach has a different feel during daytime and evening hours. The huge poles were carved on-site by Tiki Diablo and his crew. (Photos by Hurricane Hayward / Feb. 22-23, 2024)
The outdoor patio at Don the Beachcomber in Madeira Beach has a different feel during daytime and evening hours. The huge poles were carved on-site by Tiki Diablo and his crew. (Photos by Hurricane Hayward / Feb. 22-23, 2024)

Managing partner Sebastien Amoruso seemed very satisfied while surveying the scene and monitoring first-day operations. “It’s a good day,” he said during dinner service. “I’m happy. For the first day, we’re doing great.”

Amoruso estimated that 500 guests would be seated on opening day, but this might not include many who bellied up to the bar and didn’t register in the computerized point-of-sale system. I counted roughly 112 seats inside and 115 outside, plus lots of room for standing near the bar.

More seats could be added if needed, Amoruso, said. If opening weekend is any indication, that may be necessary. Saturday night was even busier than Friday, reported Donn Beach biographer Tim “Swanky” Glazner, who attended both.

The elaborately themed bar at Don the Beachcomber in Madeira Beach is prepped and ready to go before the grand opening on Feb. 23. (Photos by Hurricane Hayward)
The elaborately themed bar at Don the Beachcomber in Madeira Beach is prepped and ready to go before the grand opening on Feb. 23. (Photos by Hurricane Hayward)

But the venue never seemed crowded, with plenty of room for guests to relax and enjoy the atmosphere. Amoruso cited the expertise and experience of 23 Restaurant Services.

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