The inaugural Miami Rum Congress was an unqualified success, a star-studded gathering of rum industry experts that sold out the cozy and picturesque Shane Center in Miami Beach. GALLERY: Scroll down to see the photos
Rum ambassador Ian Burrell kicks off The Tiki Takeover bartender battle.
Hosted by Federico Hernandez of The Rum Lab and global rum ambassador Ian Burrell, the event spotlighted many of the world’s top boutique brands while presenting serious discussion of today’s hottest industry issues. The tasting room featured new and exclusive bottles from a number of the most acclaimed producers and distillers, such as Foursquare’s Richard Seale of Barbados.
Other brands and distillers in attendance included Appleton and Wray & Nephew, Banks, Bounty, Caliche, Damoiseau, Deadhead, Don Q, English Harbour, Gosling, Habitation Velier, Hamilton, Hampden Estates, Mezan Rum, Montanya, Monymusk, Mount Gay, Plantation, Pusser’s, Rhum Clément, Rhum J.M., Ron Abuelo, Ron Barceló, Ron Brugal, Ron Centenario, Ron del Barrilito, Ron Diplomatico, Rum Fire, Rum-Bar, Saint Benevolence, Smith & Cross, Santa Teresa, The Scarlet Ibis, Tanduay, and Worthy Park
Author and Latitude 29 owner Jeff “Beachbum” Berry treats guests to a presentation packed with information (and rum cocktails): “Brigands, Barons & Beachcombers – The Many Faces of Planter’s Punch.”
In addition to the wonderful Foursquare “Exceptional Cask” rums, I was intrigued and excited to get my first taste of outstanding spirits from Plantation (including the elusive Xaymaca), Jamaica’s Monymusk (coming soon to the U.S. market), Hamilton (the rebranded West Indies blend), Venezuela’s Ron Diplomatico (look for the new Distillery Collection), Saint Benevolence (a Caribbean blend that directs all profits to the needy island of Haiti), and Martinique’s Rhum J.M. (the 1996 vintage was perhaps the best rhum agricole I’ve ever had the pleasure of tasting).
I caught several informative seminars, capped off by the South Florida return of author and Latitude 29 barkeep Jeff “Beachbum” Berry, regaling us with “Brigands, Barons & Beachcombers – The Many Faces of Planter’s Punch.” Meanwhile, importer and Ministry of Rum founder Ed Hamilton followed up his first-ever rum tasting at The Mai-Kai on Thursday with a no-holds-barred look at changes in the rum market over the past 25 years. We’ll be posting expanded coverage of both of these talks soon.
As promised, news and updates on The Hukilau 2019 are flowing like rum from a barrel as villagers gear up for Feb. 1, when tickets and hotel rooms will go on sale for the 18th annual Tiki weekender in Fort Lauderdale.
Announcements last week included this year’s featured artist, plus countdown parties at Miami Rum Congress in February and The Mai-Kai in March featuring The Surfrajettes. Now, we have exclusive news that The Hukilau will be hosting its first guest room parties in nearly a decade. Scroll down for all the details …
The Hukilau 2019 official artwork by Baï, an artist based in Paris.
Hotel room parties return: It’s been quite a while since The Hukilau’s guests, known affectionately as “villagers,” have been able to throw their own official full-blown room parties at the host hotel. It was 2010, in fact, when we last enjoyed an official “crawl,” back when The Hukilau was at the Bahia Cabana and special guest artist Shag served as one of the room party judges. There’s now a pent-up demand for such parties, but they have unfortunately long been a logistical challenge.
In 2019, however, The Hukilau organizers have risen up to meet that challenge. There will be 10 room parties approved by Pier 66 and sanctioned by The Hukilau, we’re told. They will be held on one night only: Thursday, June 6, following the signature Tiki Tower Takeover. Organizers will begin accepting proposals for themed rooms starting next Monday, Jan. 21, and ending on Feb. 8.
Flashback: During The Hukilau 2010 room crawl, the artist Shag visits Robotiki’s Planet of Forbidden Tiki while The Disasternauts perform in the Go11 Spaceport at the Bahia Cabana on Fort Lauderdale Beach (RIP). Click photo for a recap and gallery.
“This is a great opportunity for villagers to get more involved and help create and shape part of The Hukilau experience,” said Richard Oneslager, the event’s owner and head organizer. He explained that applicants will be selected with an eye toward creating a broad mix of styles and unique experiences. In other words, if you want your party proposal to be picked, be creative.
Updated Feb. 8, 2018
The Hukilau gave its loyal fans a New Year’s treat by announcing an expanded lineup for the East Coast’s largest Tiki-themed event, giving its regular “villagers” early access and discounts on tickets. The general public can now join the party at the 17th annual mash-up of Polynesian Pop and cocktail culture.
Here are the highlights of the announcement, sent via email and posted on the official website. I also spoke directly with the event’s owner and co-organizer, Richard Oneslager, to get all the scoop on 2018. NEW: As of Feb. 8, this preview is now updated with the late January announcement.
Party like it’s 2009: Los Straitjackets (left) will headline The Hukilau for a second time, while The Intoxicators will make their 13th appearance at the Tiki party in Fort Lauderdale. (Photos from The Hukilau 2009)
PREVIEW: The Hukilau 2018 highlights
* MUSIC: More headlining bands. The 2018 event will include some of the world’s top surf and exotica bands, including Los Straitjackets, The Madeira, Mr. Ho’s Orchestrotica Quintet and The Martian Denny Orchestra. Villagers will also be thrilled to see the return of The Intoxicators, who missed 2017 after 12 straight appearances. Other performers include The Exotics, Black Flamingos, Czarna Wolgastar, The Royal Pacifics, Skinny Jimmy Stingray, and The Hukilau’s one and only emcee during its previous 16 years, the ubiquitous King Kukulele. Look for more bands to be announced, along with special guest DJs. Bands will perform on all five days in various venues. [More details below]
* BARS: 12 Tiki pop-ups. Seven of last year’s 10 acclaimed bar teams are returning, joined by five new Tiki-themed pop-ups from around the world setting up shop all over Pier 66 at special events, tastings, and classes. Due to popular demand, a second afternoon pool party with complimentary cocktails has been added to the schedule. Back for more more rum and cocktails are bartenders from Dirty Dick (Paris), Flask & Cannon (Jacksonville), Hidden Harbor (Pittsburgh), Nu Lounge Bar (Italy), Three Dots and a Dash (Chicago), Pagan Idol (San Francisco), and S.O.S. Tiki Bar (Atlanta). Coming on board for 2018 are Death Or Glory (Delray Beach), Foundation Bar (Milwaukee), Frankie’s Tiki Room (Las Vegas), Tonga Hut (Los Angeles), and Trailer Happiness (London). [More details below]
Rum ambassador Ian Burrell presents a symposium at The Hukilau 2017 (Atomic Grog photo). He’ll be joined in 2018 by cocktail pioneer and influential musician/DJ Brother Cleve (Photo by Audrey Harrer).
* INDUSTRY VIPS: Cocktail influencer makes debut. Boston’s Brother Cleve will bring his vast knowledge of cocktails and music to The Hukilau for the first time. This prime mover of the craft cocktail scene in the 1990s and former member of the groundbreaking band Combustible Edison will present a symposium, make a special DJ appearance, and also have his own bar in the Tiki Tower Takeover event. In addition, rum ambassador Ian Burrell returns from London for a second straight year to host a symposium, two cocktail classes and a special rum tasting. [More details below]
* TIKI TOWER TAKEOVER: Signature cocktail party expands, returns for Round 4. Held on Thursday night in the hotel’s revolving Pier Top Lounge, the fourth edition of one of Tiki’s most exclusive events is likely to sell out just as fast as the previous three. Tickets are limited to passholders, so act now. The lineup will grow from four to five pop-ups (featuring six different bar teams), including returning participants Three Dots and a Dash and Daniele Dalla Pola of Nu Lounge Bar. Scotty Schuder of Dirty Dick also returns, teaming up with Pagan Idol for a special two-bar mash-up. The final two pop-ups will feature the craft cocktail stylings of Brother Cleve and the crew from the U.K.’s Trailer Happiness. [More details below]
* MERCHANDISE: Works of top Tiki artists on display. The official artists for The Hukilau 2018 are Joe Vitale and Donella Vitale, whose work can already been seen on the website and promo artwork. The couple is based in Orlando, where they both work for Disney in addition to being among the most recognizable artists of the Tiki revival. Fun fact: The Vitales are among a select few who have attended The Hukilau all 16 years, along with emcee King Kukulele and co-founder Tim “Swanky” Glazner. Villagers will get first shot at the event merchandise, including the 17th annual mug produced by Eekum Bookum. There will also be special items for some villagers, including a South Seas passholder pendant by Crazy Al Evans.
Bar teams from Pittsburgh’s Hidden Harbor (left) and Atlanta’s S.O.S. Tiki Bar will return for this year’s expanded Rum Island Pool Party at The Hukilau 2018. (Atomic Grog photos)
* ENHANCEMENTS: Feedback from villagers. The Hukilau listened to its attendees and will implement quite a few changes: Extended hours and a second pool party on Saturday (in addition to Friday) including live music, more bars and bands (see above), a “Villager’s Lounge” tent to “meet and hang with old friends and new,” a party featuring all exotica music, and more food trucks.
* MORE SPECIAL EVENTS: Symposiums, Medusirena Marina swimshows. Symposiums, craft workshops, Okole Maluna cocktail classes, hula lessons, plus more new additions were announced in late January. These include three swimshows featuring Marina the Fire Eating Mermaid in her home at the nearby Wreck Bar in the B Ocean Resort, plus symposiums on Disney’s Trader Sam’s Tiki bar concept and the heyday of Tiki on television. Craft workshops will feature a trio of noted Tiki artists, while cocktail classes will include bartenders and experts from across the country. UPDATE:The Hukilau 2018 symposiums to include Disney imagineer, Tiki on TV
After nine years in Miami-Dade County, the country’s largest celebration of cane spirits is moving up the coast to link up with the East Coast’s most esteemed gathering of Polynesian Pop and Tiki enthusiasts. June 2018 promises a monumental mash-up when the Rum Renaissance Festival and The Hukilau collide near Fort Lauderdale Beach.
The thousands attending the Rum Renaissance Festival on June 9-10 at the Broward County Convention Center will be just a mile from the hordes of Tikiphiles at the 17th edition of The Hukilau at the iconic Pier 66 Hotel, separated only by the whims of the 17th Street Causeway bridge. For the past five years, the Miami Rum Festival was held in April at the DoubleTree Hilton Miami Airport Convention Center.
Organizers of both events say the move will create a synergy beneficial to everyone (with the possible exception of the temperance movement). Just 7 miles away is the historic Mai-Kai Restaurant, the icing on the cake of any rum and Tiki lover’s ultimate weekend. See below:Hotels, pricing, schedules | Rum XP Awards revamped
“There’s lots of crossover potential,” said Robert A. Burr, who with wife Robin founded the Miami Rum Renaissance Festival in 2009. “We can bring more people in” to the rum, cocktail and Tiki scenes, he said, noting that cooperation is the key. While logistics are still being worked out, “we’re going out of our way to not step on each other’s toes” and “not cross swords,” he said.
The Hukilau’s head honcho, Richard Oneslager, stressed that the longstanding Tiki event is not changing. “Our first priority is to our villagers and The Mai-Kai,” he said. “We’re not a joint venture.”
However, he was quick to add: “We want to make it beneficial to guests of both events. We’re neighbors. I don’t see them as being competition. I want to work with them as best as we can.” Many villagers will enjoy both, he said. “If The Hukilau isn’t enough, rum fest is close.”
One possible benefit will be the drawing power of the tandem events among industry VIPs and experts. Why wouldn’t a rum company send representatives to both, killing two Tiki birds with one stone? “We hope brands are receptive to coming to both,” Burr said, adding that there may also be some co-branded events.
Global rum ambassador Ian Burrell, founder of the UK Rumfest, presents a symposium at The Hukilau in June 2017. (Atomic Grog photo)
“There will be economies that make sense for everyone,” Oneslager said, adding that The Hukilau will focus more on cocktails than rum, along with the event’s core emphasis on music, art, history and Tiki culture. “We’re still working out details on how to best work together.”
One possibility are perks for people who attend both events. “There will be some sort of benefit if people hold tickets to both,” Oneslager said. Burr also mentioned “fringe benefits” for attending both.
Burr agreed that the move to Fort Lauderdale and close proximity to The Hukilau and The Mai-Kai “will be much better for the Tiki junkies.” The host hotels are just across the Intracoastal Waterway bridge from each other. “It’s an easy walk,” Burr said. There’s also the possibility of a dedicated bus shuttling guests between the festivals, he said.
According to Google Maps, the Rum Renaissance Festival and the Greater Fort Lauderdale / Broward County Convention Center are almost exactly a mile from The Hukilau and the Pier 66 Hotel. The trip takes roughly 6 minutes by car, 9 minutes by bus, and 17 minutes on foot. The rum fest’s official hotel, the Hilton Fort Lauderdale Marina, is near the mid-point between the two.
Both sites are also conveniently located within 5 miles of Fort Lauderdale International Airport and the cruise ships at Port Everglades. The public beach near the B Ocean Resort (home of the famous Wreck Bar and Marina the Fire Eating Mermaid‘s swimshows) is just a mile north of Pier 66 on Seabreeze Boulevard (aka State Road A1A). [See map] Roughly 7 miles due north is The Ma-Kai, the 60-year-old historic landmark that serves equally historic rum and Tiki cocktails. [See map]
Rums of Puerto Rico representatives at the 2017 Rum Renaissance Festival in Miami. (Atomic Grog photo)
Before the name change to Miami Rum Festival and the move to the Airport Convention Center in 2013, the Rum Renaissance Festival spent its first four years at Miami Beach hotels. The Burrs have always run their event with assistance from son Rob V. Burr, who also contributes to his father’s rum guide and online video show (Rob’s Rum Guide and Rum Minute).
Since the change to the larger convention space, they’ve constantly received requests to move back to more of a beach setting. “The main reason we are moving is people did not like the atmosphere at the DoubleTree after time,” Robin Burr said. “They want to be back by the water again.”
The Hukilau, the East Coast’s largest and longest-running Tiki weekender, has confirmed an all-new lineup for one of its signature events during the 16th annual festivities in Fort Lauderdale in June. When the acclaimed Tiki Tower Takeover returns to the revolving rooftop ballroom at the Hyatt Regency Pier 66 for a third straight year, it will feature four new Tiki bar teams and a special master of ceremonies, globetrotting “rum ambassador” Ian Burrell.
The Tiki Tower Takeover is a unique three-hour happy hour with panoramic views of Fort Lauderdale featuring some of the world’s top Tiki bartenders. During its first two years, it included such Tiki cocktail royalty as Beachbum Berry, Martin Cate and Paul McGee. These high-profile Tiki bar proprietors helped launch the special event in 2015 and returned last year for an encore. For 2017, there’s a whole new lineup, announced Sunday in an email to ticket-holders by The Hukilau’s Richard Oneslager.
“The new line-up is a great mix of contemporary American Tiki bars, and two world class standouts from Europe,” Oneslager wrote. “In addition, we have one of the world’s leading rum experts emceeing the event for us.”
Ian Burrell, founder of the UK RumFest, on stage at The Mai-Kai during the “Rumposium” at The Hukilau 2011. (Photo by Hurricane Hayward / The Atomic Grog)
Oneslager and partner Mike Zielinski of Idle Hands Events Management took over ownership of The Hukilau in 2015. Christie “Tiki Kiliki” White stepped down after 15 years as co-creator, co-founder, producer and organizer in December. Oneslager and his team have faced a challenge in White’s absence, but the latest news signals that the event is still on track, with more details set to be announced soon.
The charismatic Burrell, who is based in London and hosts the annual UK RumFest, is billed as the international ambassador of rum. He’ll lend his expertise to several events at The Hukilau, including tastings and symposiums. As host of the Tiki Tower Takeover, expect him to raise the energy level and add his unique brand of humor and enthusiasm. Burrell’s one and only previous appearance at The Hukilau was 2011, when he helped judge a cocktail contest and participated in a special “Rumposium” event with Berry, Cate and other luminaries. He’s truly the spirit’s global ambassador, spreading the gospel at events around the world. In 2013, he made appearances on all seven continents.
* More on Ian Burrell: Take 5 interview
* At The Hukilau 2011: Rum Rat Pack | Rum Barrel Challenge
* At Miami Rum Festival 2014: Tiki seminar and cocktail recipe
Scotty Schuder is a cocktail renaissance man: An American who was born in England, lived in Germany and opened a Tiki bar in Paris in 2013.
During the June 8 event, signature cocktails will be served up by four of the world’s top bar teams, two from Europe and two from the United States. Here’s the official lineup of pop-up bars announced Sunday:
Scotty Schuder of Dirty Dick in Paris, France. The co-owner of this funky neo-Tiki bar is also known for his expertise in helping craft Plantation’s new O.F.T.D. rum (along with Berry, Cate, McGee and others). Dirty Dick is legendary for its fun atmosphere, its rum selection and its expertly crafted cocktails. Occupying a former brothel space (hence the saucy name), It recently made the list of the World’s Best Bars.
* Related: Drinks International profile
* New interview: Inside the Desert Oasis Room podcast
Daniele Dalla Pola was part of an Italian team that won the 42 Below Cocktail World Cup in New Zealand in 2011.
Daniele Dalla Pola of Nu Lounge Bar in Bologna, Italy.Also rated by many to be among the best bars in the world, Nu Lounge is a neo-Tiki bar known for its chill, retro vibe and world-class craft cocktails. Dalla Pola, the general manager and an award-winning mixologist, oversees a bar program known for its wide selection of spirits, bitters and homemade syrups.
* Related: Interview by A Mountain of Crushed Ice
Bartenders to be announced from Three Dots and a Dash in Chicago. This modern neo-Tiki bar made a splash a year after opening by winning the award for Best New American Cocktail Bar of 2014 at Tales of the Cocktail. Originally conceived by Paul McGee before he opened Lost Lake, this popular downtown lair is a mash-up of modern Tiki with craft cocktail aesthetics. The current beverage director is Kevin Beary, who finished third in the Don the Beachcomber Mai Tai Festival’s cocktail competition in August with bartender Cory Starr.
* Related: Bar of the week | Cocktail of the week
Garret Richard at the 2016 Tiki Tower Takeover. The New York City bartender has participated in both previous events as first mate of Capt. Brian Miller and his Tiki Mondays With Miller crew. (Photo by The Atomic Grog)
Garret Richard of Slowly Shirley in New York City. This young gun is a veteran of The Hukilau, leading his Big Apple bar’s pop-up at last year’s Tiki Road Trip Pool Party and serving on the Tiki Mondays With Miller crew during the first two Tiki Tower Takeovers. The Greenwich Village underground bar shares space with another craft cocktail hot spot, The Happiest Hour, giving Richard a launching pad for his modern take on classic Tiki. He has also competed in The Art of Tiki: A Cocktail Showdown at both the New York City and South Beach wine & food festivals.
* Related: Bar of the week
In addition to the elite bartenders taking part in the Tiki Tower Takeover, there are plans to increase the number of pop-up bars from around the country participating in other special events to eight. Look for upcoming announcements on special guest bars and bartenders.
